Redesigning People.ai's Website to Drive Innovation and Engagement
As the creative lead for the People.ai website redesign, I guided the project from inception to completion. I aligned the creative strategy with People.ai’s goals to elevate their digital presence by starting with mood boards to establish a cohesive visual direction. I collaborated on wireframing and prototyping to ensure a user-focused structure that facilitated intuitive navigation.
From there, I oversaw the visual design process, crafting high-impact layouts and refining details to deliver a polished, responsive site that effectively communicates the brand's innovative solutions. This end-to-end involvement ensured the final design was strategically aligned, visually engaging, and purpose-driven.
Project phases:
•Mood boards
•Wireframes
•Design
•Dev handoff
